Master Project

Master's Project: Sustainable Travel App
In my master's project, I explored how UX and UI can encourage sustainable travel behavior. By reducing the psychological distance to ecological issues through effective design, my research highlights the importance of framing techniques, interaction, immersion, and accessibility.

I developed Greenway, a travel booking app that promotes sustainable travel. The app a stronf and creative brandig, a optimized booking process, eco-friendly activities, and travel offsetting options. My approach focused on creating low data impact designs to minimize secondary emissions from data centers.

Additionally, I created and Apple vision Pro app to enhance immersion and further reduce the psychological distance to environmental issues with spatial computing. This app uses Mixed Reality to provide users with interactive, engaging experiences related to sustainability.

Using design thinking, I creatively solved problems by understanding user needs and defining clear problems. I developed flow charts, wireframes, and user flows to enhance interaction with both apps. Greenway and AVP make sustainable travel appealing and easy, encouraging users to make eco-friendly choices effortlessly.

Let's go the greenway with Greenway!